About Joyfully FAB

Hello, everyone!

I’m Felicia, the heart and soul behind Joyfully FAB.

The nickname “FAB” came from a fun play on my initials, and it’s stuck ever since! My family and I call sunny Southern California home, where we love spending time outdoors, exploring the beach and mountains, and soaking in nature's beauty. That said, I’m also a dedicated homebody who finds bliss curling up with a good romantasy novel.

Joyfully FAB is all about spreading joy and warmth through unique mug designs. I’m passionate about hygge—the cozy, comforting feeling that brings contentment and well-being (thanks, Google!). My goal is to share that sense of comfort with all of you!

Creating has always been a part of me, especially through art and crafts. As my style evolved, I fell in love with silhouette designs and the beauty of simplicity in black and white. This inspired me to launch an online store dedicated to crafting one-of-a-kind mugs that add a touch of happiness and inspiration to your everyday life.

Thank you for being here and supporting this journey!

With love,
FAB